The Long Tail is all about small business. Small businesses are in a unique position to capitalize on the Long Tail, because they can so easily “nichefy” themselves - that is, they’re nimble enough to fill the specialized desires of the vast amount of niche seekers now in the marketplace.
posted by Caroline Melberg @ 3:05 PM
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With over 20 years experience working with some of the largest companies on the planet, I've definitely learned what DOESN'T work - and what DOES work I'll share with you on my blog and on our Small Business Mavericks website. Know why MOST brick-and-mortar businesses fail online? Find out NOW! Free e-Book: Local Small Business Internet Marketing Secrets. Take Control. Grow Your Sales. Be a Maverick! Visit our website at www.SmallBusinessMavericks.com to download your free copy today!
2 Comments:
Great Podcast! I haven't read the book, but definitely will based upon your recommendation. Thanks!
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